Poly bags are an alternative for packaging goods that can add value, enhance appearance, and act as a marketing tool for one low cost. Consider the different ways plastic bags can be used to help your business succeed.
Enhanced Product Appearance
Shiny and sleek, bags provide products with a finished appearance that screams “buy me” from across a crowded store. The secret to choosing the right bag is to consider the size of the product and the identity of the buyer. While most items in a chain store may be best packaged in a clear bag, the same item in a boutique or gift store might sell better if wrapped in a colorful poly container that is tied with raffia.
Bundled Sales
Make the most of your bottom dollar without adding bulk to your inventory. Offer customers two-for-the-price-of-one deals on slow-moving stock, and package them in the same bag. You can also bundle items with accessories, such as jams and jellies with crackers, in a decorative container before enclosing that container in a colorful bag tied up with a ribbon to make a gift basket. Often, customers are willing to pay much more for the convenience of pre-wrapped gifts than the actual cost of bundling the items together.
Product Protection
While in transit, inventory needs protection from scuffs and scrapes. Plastic also protects items on the store shelves from grimy hands, and during mailing, poly packaging protects merchandise from rain, snow, and other damage. Electronics benefit from bagging because the plastic reduces static electricity discharge, which may harm key components. Bagging hazardous materials, such as used syringes, is not only a good safety precaution to prevent the spread of disease and blood borne pathogens, but it is also a requirement in certain industries.
Promotion and Brand Marketing
Plastic packaging is a great method of brand marketing. Bags can be imprinted with your logo, contact information, or special use instructions. Not only does imprinting remind customers of your brand, but it also reminds friends, relatives, and acquaintances who see the product.
Recycling and Reuse
Many people recycle and reuse SouthPack packaging. That means if your bags are imprinted with the company logo, they are always reminded of the brand and the positive experience they had when dealing with your company. They pass on the bags to other people who may not have been aware of your business until that moment. Even the act of carrying a lunch in one of your bags gains your brand more exposure.
With so many different uses for poly bags, you might want to consider this type of packaging for your product needs.